Michael J. Maguire is a writer, educator, entrepreneur, technologist, digital media artist and theorist. He created, produced, and toured, live multimedia stage shows in the early 90s. He founded Ireland’s first SCEE licensed game developer for PS2 in 1996, worked on Xbox launch and flagship PC titles for Microsoft in the noughties. Michael is a full time Senior lecturer in Dublin Business School, where he teaches on multiple modules across MSc, MBA , BSc and BA, he is also course director for “Creative Writing in a Digital Age’. Michael also works as a business consultant and commercial adviser. With a firm commercial background in electronics, engineering, theatre, technology enterprise, and creative technology, his creative media and digital literature work has been presented and exhibited in various venues across Ireland including UCD, Maynooth, and NUIG, and Internationally at Rutgers University USA, and elsewhere across Europe including the UK, Norway, France, and Spain. He has a long list of stage, screen, and video game credits. He wrote his first computer game in 1983 has been the digital artist ‘clevercelt’ on the internet since establishing a web presence in 1996. You can find him on various social media and elsewhere under that same name. He is current president of the Irish Electronic Literature Community, a member of a number of other organizations: ELO, DDDL, IMIRT (Irish Game Professionals Network) the Irish Writers Guild.